Ryan Moore, a prominent PGA Tour pro, has always forged his own path in the golf industry. From his unique swing to his impressive list of achievements, he has made a significant impact on the sport. However, what truly sets Moore apart these days is his successful side hustle as a golf shoe entrepreneur. In 2009, together with his younger brother Jason, he co-founded TRUE, a golf footwear company that has become a favorite among walking players and golf enthusiasts looking for modern designs.
Moore’s Golf Journey
Moore’s golf journey began in 2004 when he made history by becoming the fourth player to win both the NCAA Individual Championship and the U.S. Amateur in the same year. This remarkable feat was previously accomplished only by golf legends such as Jack Nicklaus, Phil Mickelson, and Tiger Woods. Moore’s talent and dedication to the sport were evident from the start, and he continued to make waves in the amateur golf scene, winning events such as the U.S. Amateur Public Links, Western Amateur, and Sahalee Players Championship.
After turning professional in 2005, Moore quickly established himself as a force to be reckoned with on the PGA Tour. With five PGA Tour victories and over $33 million in earnings, he has proven himself as a true professional. However, it is his entrepreneurial spirit that has garnered considerable attention in recent years.
The Importance of Side Hustles in Golf
Side hustles have long been a part of golf culture. In the early days, when prize money was scarce, many players relied on side jobs to support their golf careers. This tradition continued to evolve, thanks to golf icons like Arnold Palmer and Jack Nicklaus, who expanded their business portfolios beyond the golf course. From owning golf clubs and courses to lending their names to various products, these players paved the way for future golf entrepreneurs.
A Diverse Range of Golf Side Hustles
In today’s golf landscape, side hustles can take on various forms. Bubba Watson, for example, has diversified his portfolio with ventures such as a candy shop, car dealership, and even part-ownership of a minor league baseball club. Tiger Woods and Rory McIlroy have also made their mark in the business world, investing in alternative golf experiences and entertaining concepts like the TGL Golf League, Popstroke, and Puttery.
TRUE: A Golf Footwear Success Story
Ryan Moore’s foray into the entrepreneurial world came in 2009 when he and his brother Jason co-founded TRUE, a golf footwear company. With a focus on designing comfortable and stylish shoes for walking players, TRUE quickly gained recognition for its high-quality products. What started as a passion project has now become a major player in the golf footwear industry.
Under the leadership of CEO Jason, TRUE has experienced significant growth. In 2021, the company secured an $11.25 million capital infusion from private equity firm KarpReilly, enabling them to expand their product line and reach a wider audience. TRUE now offers a diverse range of golf footwear, including bottoms, outerwear, and polos. If the early reception continues, apparel is expected to comprise 20 percent of their sales.
Moore’s Role in TRUE
Although Ryan Moore focuses primarily on his professional golf career, he remains an integral part of TRUE. As a board member, he actively participates in shaping the company’s direction and product development. His unique perspective as a professional golfer and a golf enthusiast adds value to TRUE’s decision-making process.
Moore’s mindset as a golfer translates well into his approach to business. Just as he continuously looks for ways to improve his golf game, he embraces innovation and exploration in the world of entrepreneurship. His willingness to try new things and think outside the box contributes to the ongoing success of TRUE.
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Frequently Asked Questions (FAQs):
What is Ryan Moore’s side hustle?
Ryan Moore’s side hustle is his involvement in TRUE, a golf footwear company that he co-founded in 2009.
What sets TRUE apart from other golf shoe brands?
TRUE emphasizes walking players and modern designs in their golf shoe offerings. Their commitment to comfort and style has garnered them a devoted following.
How has TRUE grown over the years?
TRUE experienced significant growth after securing a capital infusion in 2021. The company expanded its product line to include bottoms, outerwear, and polos, with apparel sales expected to increase.
What is Ryan Moore’s role in TRUE?
As a board member, Ryan Moore provides valuable insights and input on product development and business strategy. His position allows him to contribute to the overall success of the company.
How does Ryan Moore’s golf career influence his approach to business?
Moore’s mindset as a golfer, characterized by a constant desire to improve and explore new possibilities, translates well into his approach to business. He embraces innovation and is unafraid to try new things, contributing to the growth of TRUE.
Conclusion
Ryan Moore’s journey from a standout amateur golfer to a successful PGA Tour pro and golf entrepreneur is a testament to his passion and drive. While continuing to excel on the course, Moore has also made his mark in the business world with TRUE, a golf footwear company that prioritizes comfort, style, and innovation. As a professional golfer with a thriving side hustle, Moore exemplifies the entrepreneurial spirit that fuels the golf industry’s growth.
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