In the highly competitive world of athletic wear, Levelwear has emerged as a leading brand, known for its consistent quality and superior customer service. As a family-owned and managed apparel company, Levelwear has built a strong reputation over the years, earning licensing deals with major sports leagues like MLB, NHL, NBA, and PGA Tour. Chances are, you already own a Levelwear garment without even realizing it.

Levelwear’s presence is particularly evident in the world of golf. Tune in to any pro golf broadcast, and you’ll spot numerous players sporting Levelwear apparel. From well-known professionals like Corey Conners and Adam Hadwin, to the talented LPGA players Carlota Ciganda and Alena Sharp, Levelwear has become a go-to brand on the golf course.
“The product is some of the highest quality on Tour, and the wide variety of color profiles and styles is something I really appreciate. My clothes take a beating and get quite a bit of use, and it’s always struck me how well the product holds up over a long season. I’ve been fortunate to have a partner so motivated and dedicated to helping me. They genuinely care.”
Adam Hadwin, a long-time brand partner of Levelwear, praises the brand not only for its quality but also for its commitment to meeting the needs of professional golfers. The durability of Levelwear products is impressive, enduring the rigors of a long golf season and providing comfort and style to players like Hadwin.
Jeff Stacy, VP of development at Empire Sports Management, which represents several golfers, also commends Levelwear’s commitment to quality and service. When his agency signs a new player, Levelwear is often the first choice due to their excellent track record. From the moment a deal is made, Levelwear takes care of every detail, providing comprehensive CAD designs, custom thread colors, and corporate logos.
“They’re the best option most of the time because I know what I’m going to get. It’s just turnkey. Levelwear is different than any other apparel company because they control everything so well. From the second you do the deal, you have a CAD with all of the stuff they’re going to send your player, all of their corporate logos, and it’s down to the detail of ‘Do you want us to change the thread color on these, based on all these patterns of shirts?’ I don’t get that from anybody.”
After years of being a high-quality manufacturer with limited name recognition, Levelwear is ready to elevate its brand awareness. One of their recent initiatives is the Levelwear Caddie Lounge, a unique space that offers a range of benefits to professional golf caddies. The lounge features a barbershop, physiotherapy services, product gifting, and even food, drinks, and massages. This innovation has strengthened the relationship between Levelwear and caddies, making them true ambassadors for the brand.
“Caddies are an integral component to the player’s success. So if we can treat them and give them an environment that is their own, they’ll start to be kind of our ambassadors. It’s a point of differentiation for us, and it’s been a massive success.”
The Levelwear Caddie Lounge has received widespread praise from both caddies and players, cementing Levelwear’s reputation as a brand that values relationships. Golf professionals appreciate Levelwear’s commitment to executing successful partnerships and ensuring exceptional service. The brand’s unmatched application process, efficient product delivery, and timely communication with agents set them apart from competitors.
“Levelwear is best in show in terms of application and getting players product, working with the agents to do everything efficiently and on a timely basis. There’s plenty of great brands to work with and their clothes are awesome, but, as far as the overall package, there’s no one better.”
Style, quality, and performance are the pillars of Levelwear’s success. Their commitment to delivering affordable apparel without compromising on these essential factors has solidified their position as a top choice for athletes and golfers alike.
Frequently Asked Questions
How long has Levelwear been in business?
Levelwear was founded in 1987, making it an established apparel company with a long-standing reputation.
Which sports leagues does Levelwear have licensing deals with?
Levelwear has licensing deals with major sports leagues such as MLB, NHL, NBA, and PGA Tour.
What is the Levelwear Caddie Lounge?
The Levelwear Caddie Lounge is a unique space dedicated to providing a range of services and benefits to professional golf caddies, including a barbershop, physiotherapy, product gifting, food, drinks, and massages.
Why are caddies so important to Levelwear?
Caddies play a crucial role in a player’s success on the golf course. By providing an environment tailored to caddies’ needs, Levelwear aims to cultivate strong relationships and turn caddies into ambassadors for the brand.
What sets Levelwear apart from other apparel companies?
Levelwear’s comprehensive approach, from design to delivery, sets them apart. They offer a turnkey experience for their brand partners, providing detailed CAD designs, customization options, and exceptional service throughout the partnership.
What is Levelwear’s focus?
Levelwear is committed to offering style, quality, and performance at an affordable price. Their dedication to these key aspects has guided their success in the competitive world of athletic wear.


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